UNESCO is the United Nations Educational, Scientific and Cultural Organization. It contributes to peace and security by promoting international cooperation in education, sciences, culture, communication and information.
UNESCO promotes knowledge sharing and the free flow of ideas to accelerate mutual understanding and a more perfect knowledge of each other’s lives. UNESCO’s programmes contribute to the achievement of the Sustainable Development Goals defined in the 2030 Agenda, adopted by the UN General Assembly in 2015.
The position falls under the overall authority of the Assistant Director-General for Education, guidance from the Director of the UNESCO Regional Office for Southern Africa, and the direct supervision of the Team Leader (Education for Health and Well-being).
Strategy and Planning
- Refine and operationalize the Education for Health and Well-being advocacy and communication strategy, including setting objectives, timelines, budgets, and setting clear indicators to regularly assess impact.
- Analyse global and regional SRHR communication landscapes to inform strategy development, identifying perceptions, barriers, opportunities, and target audiences.
- Regularly review and adapt strategies based on data, contextual shifts, and new needs.
- Liaise with regional and global partners to share best practices and lessons learned in SRHR communications and coordinate with UNESCO HQ to reinforce planning, practice, and advocacy efforts.
- Identify and address communications-related capacity building needs across the EHW team.
- Contribute communications expertise to UNESCO’s strategic planning processes and provide thought leadership.
Content Creation and Management
- Guide the development and production of high-quality advocacy and communications materials across print, digital, and other platforms, ensuring consistency with UNESCO/UNESCO’s Education Sector and O3 Programme branding and messaging.
- Write and/or oversee the preparation, production, and dissemination of outreach products (e.g. reports, media packets, news releases, op-eds, radio/TV broadcasts, speeches, briefing notes, feature stories, etc.)
Campaign Development and Targeted Engagement
- Guide compelling storytelling across new and existing campaigns (e.g. LetsTalkEUP, Safer Campuses etc) and platforms to humanize SRHR issues and connect with target audiences. Gather stories, oversee creative development, and maximize reach/engagement.
- Develop and implement strategies to promote CSE among young people in the region, with the aim of positively shifting mindsets and building acceptance.
- Craft compelling messages and content to destigmatize and generate support for CSE among policymakers, religious leaders, community leaders, and other key stakeholders in the region.
- Develop shared campaigns with partner organizations and influencers to amplify reach.
- Leverage UN international days e.g. World AIDS Day, International Women’s Day, International Youth Day, etc. for relevant content creation and engagement.
- Track and analyse data to monitor the impact of communications activities in shifting perceptions, beliefs and behaviours related to SRHR. Identify successes and opportunities for improvement.
Websites, Apps and Social Media
- Manage planning and execution of O3 Programme social media strategy, working closely with colleagues to identify the right messaging and formats to effectively tell stories through social channels (X, Instagram, Facebook & LinkedIn).
- Manage and organize the social editorial calendar while overseeing all content, including collaboration with O3 Ambassadors.
- Track social media performance, analyse results, collect, and share learnings to improve future efforts.
- Work closely with the ESA EHW team (in collaboration with HQ and WCA teams) to maintain updates across all O3 Programme websites (YPT, LetsTalkEUP, O3 global website, etc); Apps, and Chatbots; including publicising the in-country progress and events across the region, blog management and generation and distribution of monthly newsletters.
- Work closely with the digital specialist to ensure that all O3 programme campaign websites maintain a dynamic look and feel for key audiences identified.
- Stay updated on emerging digital platforms and evolve strategies to reach target audiences effectively.
- An advanced university degree (equivalent to Masters) in Communications, Journalism, Public Relations, Marketing, Political Science or relevant Social Sciences.
- Minimum 4 years of relevant professional experience in designing and implementing communications strategies, campaigns and engaging diverse stakeholders, of which preferably 2 years acquired at international level.
- Proven experience implementing behaviour change communications programmes, ideally focused on SRHR, education or public health in developing contexts.
- Experience in working with diverse institutions, such as civil society, multi-lateral agencies, and non-government organizations.
- Proven experience navigating communications in complex and opposing public environments (e.g. opposition/mis-dis-information and/or sensitivities).
- Proven success securing positive media coverage and shifting narratives through communications efforts.
- Experience working with both traditional media (print, radio, television) and social media